Wednesday, 16 January 2013

ICT activity - January


Do you like American football or you don't even know its rules? Maybe after this week's webquest you'll become a fan.

The Super Bowl is the anual championship game of the National Football League (NFL), the highest level of professional American football in the United States, culminating a season that begins in the late summer of the previous calendar year. The Super Bowl uses Roman numerals to identify each game, rather than the year in which it is held.
The game was created as part of a merger agreement between the NFL and its then-rival league, the American Football League (AFL). It was agreed that the two leagues' champion teams would play in an AFL–NFL World Championship Game until the merger was to officially begin in 1970. After the merger, each league was redesignated as a “conference", and the game was then played between the conference champions.
The day on which the Super Bowl is played, now considered by some a de facto American national holiday is called “Super Bowl Sunday". It is the second-largest day for U.S. food consumption, after Thanksgiving Day. In addition, the Super Bowl has frequently been the most watched American television broadcast of the year.
Because of its high viewership, comercial airtime during the Super Bowl broadcast is the most expensive of the year. Due to the high cost of investing in advertising on the Super Bowl, companies regularly develop their most expensive advertisements for this broadcast. In addition, many popular singers and musicians have performed during the event's pre-game and halftime ceremonies because of the exposure.


Further info on www.superbowl.com

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